Where marketers go to stay plugged into the future of fandom.
Oct 1, 2026
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3 min read
In Episode 22, SEGA's Justin Scarpone joins The Speakeasy to reveal how a 35-year-old IP continues to expand and the first thing anyone considering a transmedia strategy needs to do
Sep 29, 2026
9 min read
Plus, VENUM and Crunchyroll unveil Jujutsu Kaisen collaboration, and Bluey collaborates with Citymapper
Sep 22, 2026
10 min read
Plus, Overwolf Ads launches In-Game Audience Map for brands to identify what their customers play, and Fan.Live, Creator Sports Network debut live NFL visualisations on social channels
Sep 15, 2026
Plus, Canva's push into gaming advertising with Livewire, and Roblox reveals new creator features at RDC
Sep 10, 2026
2 min read
In Episode 21 of The Speakeasy, we're joined by Perla Bloom, Partnerships and Sponsorships Strategy Lead, to discuss what it really takes for a brand to earn a genuine place in culture.
Sep 8, 2026
Plus, Genius Sports: The Companion Screen Report, and the Chicago Cubs set rom-com series Nine Innings to Love