+ Hamster Kombat is a Telegram Phenomenon, and NASCAR launches on Fortnite
Plus The R&A tee off with 'Just Swing' & Markerless Motion Capture just became easier...
+ OneFootball launch loyalty program on Base, and Hamster Kombat is unwelcome in Iran
+ Unilever using AI for product discovery & the IOC announces plans for Esports Olympics
+ ESPN promote the Stanley Cup with Roblox & Emily in Paris, The Game?!
+ Call of Duty comes to Game Pass & Gamefam launch $5m Creator Fund
+ Barbie and Hotwheels video games, and Hugo Boss XP
+ UEFA launches Roblox experience with Toikido & Pudgy Penguins launch into Target
Netflix build a Roblox world, and "Poppy Playtime" is heading to the big screen.
+ Knuckles series racks up 4m+ hours of viewing & Land Rover join Driving Empire
And the Chicago Bear's introduce a hologram!
And we dive into transmedia storytelling & Wow BAO's loyalty play in Roblox
