& Lionel Messi's Animated Series and Fortnite skin + Pokemon and Aardman collaboration for stop-motion animation coming in 2027
& NBA 2K partners with TNT Sports and Genius for alternate broadcast + the Premier League & Rezzil launch VR game
& Baller League to launch into UK & US in 2025 + Sony aims to acquire Kadokawa Inc for access to Anime & Video Games library
& 50% of sports fans form their fandom by age 14 + Barrier Four and Netflix pioneer Playable Media
& Video Games are boosting interest in real-life sports + Netflix launches 'Moments'
and The R&A teams up with Topgolf + Unilever tripling their gaming investment over 3 years
& Disney launches ESPN Football Island on Fortnite + Nintendo brings back some nostalgic tunes with Nintendo Music
& the Harris & Walz campaign releases Fortnite map called Freedom Town USA & Cleveland Cavaliers launch new rewards program
+ LA Rams and Genius Sports launch Next Gen Stats as in-stadium highlights
A deep dive into PTI's report on the commercial outlook for sports brands, the EFL's launch of an innovation lab & Roblox and WPP team up for immersive advertising
+ Avatar: The Last Airbender RPG game is coming, and Fanatics Live acquire collectibles platform Voggt.
+ Major League Baseball's Virtual Ballpark plays host to Bored Ape's & California mandates storefronts be clear on game purchases
